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This online press kit provides information about the Cal Poly Universities' 61st consecutive entry in the Tournament of Roses Parade. Media can find details about the Cal Poly Universities' 2009 entry, "Seaside Amusement." Contents include:    • News releases with features and background    • Downloadable print-quality photos    • Contact Information

News Releases

Volunteers Needed to Decorate Float Dec. 26-31

NEWS RELEASE - With the New Year's Day parade fast approaching, it’s time for Rose Float students to put the “petals” to the metal, so to speak. Students need volunteers to help them add flowers and finishing touches to the 61st Cal Poly Rose Float parade entry. Decorations Week runs from Dec. 26-31 at the Brookside Pavilion, located near Lot I at the Rose Bowl in Pasadena. PDF

Rose Float Makes 4-Hour Journey to Pasadena Dec. 21

NEWS RELEASE -Before the Cal Poly Universities’ 61st Rose Float cruises down Colorado Boulevard on New Year’s Day, it has to make its way from Pomona to Pasadena. If you think driving in Los Angeles traffic is tough, try doing it in a 50-foot float!
Students from the Cal Poly Universities took their self-built float, “Seaside Amusement,” on its long journey to Brookside Pavilion decoration center in Pasadena on Sunday, Dec. 21. PDF

Students Unveil 2009 Rose Float Design

NEWS RELEASE -The Cal Poly universities in Pomona and San Luis Obispo will warm up New Year’s Day with beach fun and games in “Seaside Amusement,” the universities’ 61st entry for the 120th Tournament of Roses Parade in Pasadena. The two universities recently unveiled the rendering, which is the brainchild of Cal Poly SLO student Shawna Swanson, the campus’ Rose Float design leader. A fifth year art and design student, Swanson will receive $1000 as a cash prize for her idea. PDF

61-Year Rose Float Tradition Started With a Simple Challenge

HISTORY - What is now a 61-year tradition actually came about much by accident. A student, Don Miller, had always wanted to get involved in the Rose Parade. In September 1948, he received a call from Rose Parade officials, asking if Cal Poly could have a float ready for the Jan. 1, 1949 parade to replace an entry that had just dropped out. Miller, without checking with any campus administrator or faculty member, committed the university to an entry. PDF


Rose Float Tradition Includes 46 Awards Over 61 Years

HISTORY - While creating a float every year for the Tournament of Roses Parade in Pasadena is often reward enough, students from the Cal Poly Universities have also enjoyed 45 awards throughout its 60-year history with the Tournament of Roses Parade. PDF

 

 

Download Photos

	A rendering of the 2009 float "Seaside Amusement." This is the 61st consecutive entry into the Rose Parade by Cal Poly students.
	The Cal Poly Universities' 61st Rose Float heads through Temple Avenue near the Pomona campus during its long journey to Pasadena on Dec. 21.
	The Tournament of Roses Parade float, "Seaside Amusement," gets hooked up to a semi truck as it starts its journey to Pasadena from Cal Poly Pomona December 21, 2008.
	Kelsey Christoffels, a sophomore landscape architecture major from San Luis Obispo, trims purple statice that will be used on this year's Tournament of Roses Parade float, "Seaside Amusement," at Cal Poly Pomona December 16, 2008.
	Jane Theobald, a sophomore landscape architecture major from San Luis Obispo, fashions a palm tree on this year's Tournament of Roses Parade float, "Seaside Amusement," at Cal Poly Pomona December 16, 2008.
	Cal Poly Pomona student Ileana Tejada carves a carousel horse on this year's Tournament of Roses Parade float, "Seaside Amusement," at Cal Poly Pomona. December 15, 2008.
	Another image of Ileana Tejada, who carves a carousel horse on this year's Tournament of Roses Parade float, "Seaside Amusement," at Cal Poly Pomona December 15, 2008.
	Sean Conant, a sophomore mechanical engineering major at Cal Poly Pomona, tests a roller coaster car on this year's Tournament of Roses Parade float, "Seaside Amusement," at Cal Poly Pomona December 19, 2008.
	Ashlee Smith carves a carousel horse out of foam for this year's Tournament of Roses Parade float, "Seaside Amusement," at Cal Poly Pomona December 15, 2008.
	A photo of the first Cal Poly Universities float from the 1949 parade, "Rocking Horse."

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Contacts

Media Contact Uyen Mai (ooo-yen my) Media Relations Office of Public Affairs Cal Poly Pomona office: (909) 869-5331 cell: (909) 539-8676 utmai@csupomona.edu	Volunteers Contact Marla Franco Senior Coordinator Rose Float & Office of Student Life Cal Poly Pomona office: (909) 869-3642 mfranco@csupomona.edu
Cal Poly Pomona Rose Float Club Media Relations Chair student Jennifer Woo cell: (909) 815-5508	Cal Poly Pomona Rose Float Club President student Ileana Tejada (909) 717-8313