Our major is all about the business side of agriculture, to prepare us for marketing and management jobs in the food, pet, equine, farming and other industries related to Ag. We get real-world experience not just theory. Which makes us more employable. And we’re like family. No need to spend 4 years with B-school sharks :)
Classes and Labs
We learn marketing, finance, food chain politics, logistics, world trade. Then, we apply it. We write plans for companies (like Sam’s Club) and our own ideas. The true test: boil it down to a single bulletin board and present it to a group.
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Our Western Collegiate Marketing Team develops new products. We joined up with Plant Sciences (they grew the grapes) to roll out Horsehill Wine. Financial modeling. Marketing plan. Label and POP design. Retail saies, We did it all.
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Clubs and Events
Did we mention that we do awesome presentations? Why: it’s one of the key skills you need in business. We travel to statewide competitions to present our marketing plans. And our teams win top placings. We also take field trips to get insider tours.
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Most clubs do booths at the College of Ag Pumpkin Festival. Ours were Pumpkin painting and yes, Subway. Fun for all.
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Yet another huge win for our team. This could be you!
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Other Cool Stuff
We all got together for lunch and took the challenge: each team had to come up with a marketing strategy for an Ag product (cage-free eggs with DHA),create a poster and present it. And the winners are.
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Like we said FMA faculty and students are like one big family and we love celebrating together. Of course, we show off the year’s top presentations.
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It’s amazing how many of us are into sports. Riding: Meggie even teaches it to one of our professor’s daughters. We have a four- time Olympic medalist – in archery! Basketball. You name it. Our Dr. Merlino got an award for supporting student athletes.
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