Students will describe marketing's strategic role in an agribusiness organization and design a marketing plan for an agribusiness product.
Students will obtain information regarding a major food company or agribusiness firm, summarize these, evaluate their strategic significance and present in written format.
Students are able to demonstrate how to locate, interpret, evaluate and use professional literature to make ethical evidence-based practical decisions.
Students are able to demonstrate knowledge of accounting terminology and prepare general journal entries (debit and credit).
Students will calculate financial ratios and correctly compare to industry averages and calculate Net Present Value (NPV).
Students are able to apply management and business theories and principles to the development of agribusiness issues.
Students are able to apply the principles of human resource management to different situations.
Students are able to demonstrate advocacy and negotiation skills appropriate to the situation.