NACLA Report on the Americas, May 2001 v34 i6 p29
THE RESURGENCE OF RACISM IN
Full Text: COPYRIGHT 2001 North American Congress on Latin America, Inc.
The ultimate irony is that the same government that did the most to eliminate racism also did the most to silence debates about its persistence.
"I don't think you should talk about this topic," an Afro-Cuban
woman replied to a journalist from the popular weekly
Students of race and racism in
Nor would
the same students be surprised to know that, despite the pervasiveness of this
public silence on race, ideas of race in fact affect and mediate social
relations among ordinary Cubans in myriad ways. The silence has never been
total, not even generally observed. At the street level, in daily interactions
among family members, lovers, friends, neighbors and work and recreational
partners, notions of race are constantly recreated and given new life.
Individuals are identified using racial markers that are socially relevant and
widely understood. The origin of these markers may lie in a past of colonialism
and slavery, but their continuing vigor and social impact are very much
contemporary.
What makes the Cuban case unique is the fact that race continues to affect
social relations despite the significant efforts undertaken by the
Revolutionary government to create an egalitarian, color-blind society. In
contrast to other countries in
By the early 1980s blacks and mulattos, who according to the 1981 census represented slightly above one third of the population, had roughly similar access to social goods such as employment opportunities, nutrition, education and middle management positions. Furthermore, a new generation of Cubans, born after 1959, trained in a thoroughly integrated school system, and socialized in what was, for the most part, a color-blind ethic, was coming of age. New social identities had been created (pueblo, companero, revolucionario), based largely on the politics of distribution and on the rhetoric of revolution. Although more difficult to assess, some attitudinal changes had begun to take place. Fragmentary, but consistent evidence indicates that cross-racial couples, a particularly sensitive indicator of true racial integration, were on the rise. [2] Inequalities according to race continued to be significant in areas that had received lower government priority, such as the distribution of housing, but Cuban society had been fairly successful in dismantling some of the social and cultural bases that make race a socially relevant category.
Why, then, were people so reluctant to speak about this theme in public? Measurable racial inequality had undoubtedly decreased. The impact of race on individual life chances had declined. Given these realities, why did many ordinary Cubans remain uncomfortable debating the social meanings of race and racism?
This public silence on race is rooted in at least two important factors. First, since the late nineteenth century, dominant interpretations of cubanidad have consistently minimized racial differences on the grounds that they endanger national unity. Based on a particular understanding of Jose Marti's creed and his foundational myth of a republic "with all and for all," these interpretations have opposed public debates about racism in Cuban society as a betrayal of Marti's legacy and as attempts to divide an allegedly integrated, racially harmonious nation. This conservative vision of cubanidad--conservative because it maintained the status quo--was championed by the political and cultural elites throughout the 1902-1958 republic. To them, silence was the only really patriotic act when it came to race. As presidential candidate Carlos Saladrigas explained in 1944, "Black and white Cubans are linked by their patriotic feelings and we can't speak about black and white Cubans without deeply splitting the national ity."
By denouncing the persistence of racism and discrimination in
Public campaigns against racism and discrimination were not new. During the
republic, Afro-Cuban activists and intellectuals had frequently denounced the
subordination of blacks in Cuban society. After the 1920s, their campaigns were
supported by the Communist Party and by the radical sector of organized labor,
both of which turned the struggle against racial discrimination into one of
their political priorities. But the 1959 campaign was different: It had been.
launched by a group in power. Never before had a government in
Various social and political actors heeded Fidel Castro's call. In the summer of 1959, a multitude of conferences, symposia, round tables, television programs and newspaper articles denounced the persistence of racism in Cuban society and called on blacks and whites to unite behind the revolution's radical program of integration. Labor, student, civic and religious organizations supported the campaign. Cross-racial recreational activities and "fraternity banquets" were organized. Cultural expressions which had been traditionally hidden or demeaned as "black things," such as Santeria or the Abakua--a secret all-male fraternal society that had been traditionally represented as a criminal gang of African savages--were brought into the public sphere and re-examined.
Yet this campaign waned almost as quickly as it began. Faced with important
threats from within and without, since 1960 the government's priority was to
consolidate the unity of the revolutionary forces. Race was perceived as a
threat to such unity. As early as 1962, the authorities talked about racism and
discrimination in the past tense and formally proclaimed
By adopting this position, the Revolutionary
government in fact endorsed the traditional dominant interpretation of the
nationalist ideology that claimed that race was a divisive issue which
endangered national unity. Previous governments had been equally uncomfortable
acknowledging the continuing significance of race in Cuban society, but no
administration before 1959 had been able to silence the issue. AfroCuban
intellectuals, the black social clubs and radical cross-racial political
actors, such as the Communists, had kept it alive. Only the revolutionary
government, controlling the media, was in the position to impose an effective
ban on public discussions of race. Thus, the ultimate irony is that the same
government that did the most to eliminate racism also did the most to silence
debates about its persistence.
This silence, however, began to break in the 1990s. The structural crisis of the 1990s, officially known as "The Special Period," not only eroded some of the Revolution's most successful social programs, but also resulted in growing social polarization, a widening income gap and increased competition for employment and scarce resources. Social problems that the authorities had deemed solved reappeared, including prostitution and new forms of criminal activities. Prominent among these unsolved problems was race, which in the 1990s reclaimed a central place in social relations.
There is widespread and convincing evidence that government policies to cope
with the crisis have resulted in racially differentiated effects. Some of these
are clearly unintended and undesirable to government authorities. For instance,
in order to capture badly needed resources, the government authorized the use
of dollars, but by doing so increased significantly the material status of
those Cubans with relatives abroad. Given the social composition of the
Cuban-American community, the origin of most of these resources, it is
reasonable to assume that the beneficiaries of the remittances are mostly
white. The proportion of Afro-Cubans among the
Yet this does not explain why Afro-Cubans are poorly represented in some of
the most dynamic sectors of the Cuban economy, particularly in tourism. In the
early 1980s blacks and mulattos were slightly over-represented in the service
sector, when these jobs were poorly remunerated and offered little social
prestige. If anything, Afro-Cubans should have had a "structural
advantage" to fully participate in the new, service-oriented tourist
economy of the 1990s--they had both experience and seniority. Yet domestic and
international observers agree that most tourist-related jobs are performed by
individuals deemed to be white in
Cubans explain blacks' low presence in tourist jobs using various arguments, all of which more or less openly imply that Afro-Cubans are unattractive, dirty, prone to criminal activities, inefficient or lack proper manners and education. The most frequent argument revolves around the concept of "pleasant aspect" (buena presencia), a racialized construct that claims that blacks cannot be hired for these jobs due to aesthetic considerations and to the alleged preferences of the tourists. One of the testimonies compiled by Cuban historians Rafael Duharte and Elsa Santos is eloquent: "The absence of blacks in tourism is an interesting phenomenon. I think that, in part, it is an aesthetic question, even though this is not the most important factor. The main thing is that they are entertaining white tourists.... These white tourists may or may not be racist. Then, why risk anything, if this is business? You employ only whites and there is no problem." [4]
Other
informants emphasize the importance of "aesthetics" and its impact on
employment opportunities. For instance, a young woman who works in a beauty
parlor while she attends the university explains that many of her clients,
"when they come to have their nails done, tell me that they need to look
nice because, since they are black and ugly, they must have a pleasant
aspect." When those in charge of hiring workers for the tourist
corporations apply these notions to the prospective candidates, they
effectively preclude the entrance of blacks and mulattos into the sector.
"The individual who examines [the applicants] in one of those
corporations," a young white woman explains, "has a reputation of
being a racist and always gives the most difficult tests to blacks."
Tourist personnel acknowledge that few Afro-Cubans find work in these
activities: "I do believe that there is an aesthetic criterion in the
selection...which favors whites. In my company, out of 60 workers three are
black." The manager of one of these corporations, in turn, asserts that
they only employ five blacks in a labor force of 500. "There is no
explicit policy stating that one has to be white to work in tourism, but it is
regulated that people must have a pleasant aspect, and blacks do not have
it." [5]
Barred from the most lucrative jobs and with limited access to the exiles' remittances, many Afro-Cubans have turned to activities that are perceived as either illegal or unethical in order to access the dollar economy. These activities, from street hustling to prostitution to petty theft, have reinforced pre-existing notions that blacks are naturally predisposed to criminal activities and the easy life. Young Afro-Cuban males complain of racial profiling among police and claim that they are stopped and asked to show identity papers much more frequently than whites. [6]
These racist notions are confirmed in other ways. For instance, although Afro-Cubans are frequently denied jobs in tourism, blackness is used in the sector's advertising campaigns as an icon of sensuality, good music and fun. Thus, whereas the Tropicana cabaret is almost invariably advertised through the faces (and bodies) of mulatto women, in the promotions for the family-oriented dollar "Photo Services," all the pictures seem, as a journalist from the official Juventud Rebelde asserted in 1999, taken from "a European journal." [7]
Slowly, these new realities have made it into the public sphere and are
becoming part of public discourse. Since the early 1990s, scholars inside and
outside the island began to study questions of race in contemporary
Discussions, however, are not confined to relatively isolated academic
spaces. In 1998 the Fernando Ortiz Foundation sponsored a symposium titled
"Multi-Racialism and Integration." The Cuban Union of Writers and
Artists has called for a better representation of blacks in the media. In a
document submitted to the organization's congress in November 1998, writer
Roberto Fernandez Retamar denounced the "unwillingness to debate in the
open the problem of racial prejudice," and criticized employment practices
that favor whites in the allocation of the "best remunerated" jobs.
[11] The central theme of a 1999 young artists' exhibit at the Center for the
Development of Visual Arts in
A fro-Cubans' own social activism has also contributed to breaking the
official silence on race. Although most efforts have been conducted in the relatively
safe area of culture, of which the exhibit mentioned above is a good example,
some forms of organization have transcended these limits. In this sense, the
Malecon riot of August 1994 was both an expression of just how much racial
tensions had escalated during the Special Period and a harbinger of possible
things to come. This popular outburst in the working-class neighborhood of
Central Havana, in which participants stoned tourist stores and called for
"freedom," convincingly showed that Afro-Cubans should not be
construed as passive beneficiaries of government policies, Five years later,
the same message was made explicit by a new organization whose main purpose is
to fight racial discrimination on the island--the Cofradia de la Negritud
(Black Brotherhood). Further evidence of black discontent is the prominent
presence of Afro-Cubans in the leadership o f the various dissident and human
rights organizations that have emerged in
Cuban authorities have begun to take notice of these changing realities and
have referred to racial issues occasionally. For instance, during a January
1999 meeting with a delegation of the U.S.-based TransAfrica Forum, Fidel
Castro candidly acknowledged that racial discrimination had not disappeared in
The experience of revolutionary
The Cuban case provides strong evidence for both the necessity and the limitations of a program based solely, or mostly, on changes in the "structure." On the one hand, as Charles Tilly suggests, a reorganization of employment, education and other forms of social opportunity has rapid and far-reaching consequences for traditional structures of inequality. [16] Government policies of redistribution and the socialization of social services indeed resulted in a significant decrease of racial and other forms of social inequality. On the other hand, the Cuban experience suggests that dismantling racism and eliminating race from the social landscape imply much more than changes in the allocation of social opportunities. In the 1960s, the revolutionary government envisioned that the elimination of capitalist exploitation would result in cultural and attitudinal changes in which racial prejudice had no place, but social realities in the 1990s effectively shattered whatever remained of these illusions.
What the 1990s have shown is that racial ideologies were there, somehow hidden but alive in the social consciousness. These ideologies were powerful enough to be mobilized by whites responding to a unique set of structural opportunities. The existence of these ideologies is frequently explained, by government officials and scholars alike, as "left-overs" or ''remnants'' of the past that still affect Cuban society. I find this explanation unsatisfactory. Although race as a social product has historical roots in colonial slavery and in the expansion of European capitalism, a characterization that presents racism as a "heritage" runs the risk of minimizing the process through which such inheritance is constantly revitalized. Race does have a long history, but it has a recent history as well. Thus the struggle against racism is not just a struggle against an ominous legacy from the past. Rather, it is a struggle against the conditions and social actors that infuse new life into such legacy. By institutionalizing the silence on race, the Cuban government precluded a consistent confrontation of racial ideologies and attitudes. Material changes surely began to erode some of the ideological pillars of racism, but the pillars themselves were not directly attacked. Changes in power relations can gradually undermine the material and even cultural foundations of racism, but the process, as comparative historian George Fredrickson has noted, is unfortunately reversible. [17]
Alejandro de
la Fuente
is assistant professor of Latin American history at the
The Resurgence of Racism in
(1.) Florestan Fernandes, A integracao do negro na sociedade de classes (Sao Paulo: Dominus, 1965), P. 293.
(2.) Nadine T. Fernandez, "The Color of Love: Young Interracial Couples
in
(3.) Jose Felipe Cameado, "La discriminacion racial en
(4.) Rafael Duharte and Elsa Santos, El fantasma de la esclavitud: prejuicios raciales en Cuba y America Latina (Bonn: Pahl-Rugenstein, 1997), p. 135.
(5.) Rafael Duharte and Elsa Santos, El fantasma de la esclavitud: prejuicios raciales en Cuba y America Latina, p. 121; pp. 1246.
(6.) "Aumenta la vigilancia policial en la capital," El Nuevo Herald (Miami), October 11, 2000; Eugene Robinson, "Cuba Begins to Answer its Race Question," Washington Post, November 12, 2000.
(7.) Deisy F. Mexidor, "Blanco y negro, si," Juventud Rebelde (Havana), April 30, 1999.
(8.) Lourdes Serrano Peralta, "Mujer, instruccion, ocupacion y color de la piel: estructura y relaciones raciales en un barrio popular de la Habana," America Negra, No. 15 (December 1988), pp. 119-33; Juan A. Alvarado, "Estereotipos y prejuicios raciales en tres barrios habaneros," America Negra, No. 15 (December 1988), pp. 89-115.
(9.) Elena Dlaz, Esperanza Fernandez and Tania Caram, "Turismo y prostitucion en Cuba," unpublished paper, FLACSO, (Havana), 1996.
(10.) Lazara Menendez Vazquez "Un cake para Obatala?!" Temas, No.4 (October-December 1995), pp. 38-51; Tomas Fernandez Robaina, Hablen paleros y santeros (Havana: Editorial de Ciencias Sociales, 1994).
(11.) Roberto Fernandez Retamar, "Documento Cultura y Sociedad,"
Granma (
(12.) Robinson, "
(13.) Deisy F. Mexidor, "Blanco y negro, si," Juventud Rebelde; Pedro Juan Gutierrez, "Razas: diferentes pero iguales," Bohemia Vol. 89, No. 2 (1997), pp. 8-13.
(14.) Gerardo Tena, "Los 'no blancos' irrumpen en las filas de la
disidencia," El Nuevo Herald (
(15.) Susana Lee, "El primer requisito," Granma (
(16.) Charles Tilly, Durable Inequality (Berkeley: University of California Press, 1998).
(17.) George M. Fredrickson, The Comparative Imagination: On the History of Racism, Nationalism, and Social Movements (Berkeley: University of California Press, 1997).