The Center for Food Marketing and Agribusiness Solutions (CFMAS)

The Center for Food Marketing and Agribusiness Solutions currently has several applied research projects underway. One such project is:

• Market structure of the U.S. quarter horse industry.

Completed projects include:

• Study evaluating the feasibility of the prodution of high-value agricultural products in the California High Desert. (This is the result of a 2006 - 2007 Lyle Center Faculty Fellowship.

Click here for report.

• Study of the competitiveness of the California strawberry subsector;

Click here for report.

• Overview of biodynamic agriculture, including case studies of producers;

Click here for report.

• Consumer perceptions and preferences related to cluster raisins.

Click here for report.

• A case study about marketing organic produce;

(If you are an educator and would like to use this case study in your class, click here to request the teaching note.)