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College of Business Administration

Learning Goals/Curriculum Map

Through participating in curricular and co-curricular learning opportunities, the graduates of College of Business Administration will develop the following competencies:

Learning Goal #1

Students completing the BSBA program will be able to communicate effectively in a business environment.

Corresponding Objectives:

  • Students will demonstrate oral communication skills during group presentations.
  • Students will demonstrate written communication skills by producing quality business documents.

Learning Goal #2

Students completing the BSBA program will be able to use critical thinking to make business decisions.

Corresponding Objectives:

  • Students will demonstrate the ability to identify key issues. 
  • Students will demonstrate the ability to find, read and evaluate information sources. 
  • Students will demonstrate the ability to use technology to gather and analyze data.
  • Students will demonstrate the ability to solve problems using appropriate quantitative and qualitative skills. 
  • Students will acknowledge and consider each other’s opinions when participating in group decisions. 

Learning Goal #3

Students completing the BSBA program will understand the impact of globalization and diversity on the business environment.

Corresponding Objectives:

  • Students will demonstrate an understanding of the implications of current global issues.
  • Students will demonstrate an understanding of cultural and diversity issues.
  • Students will consider global issues when solving business problems.

Learning Goal #4

Students completing the BSBA program will be able to demonstrate knowledge of fundamental principles in all business disciplines and deal with business problems from an integrative perspective. 

Corresponding Objectives:

  • Students will demonstrate understanding of concepts and basic terminology from all business disciplines.
  • Students will understand how one functional area impacts another and apply an interdisciplinary approach when solving business problems.

Learning Goal #5

Students completing the BSBA program will be able to demonstrate awareness of the ethical and legal aspects of the business environment.

Corresponding Objectives:

  • Students will demonstrate the ability to recognize key aspects of ethical issues.
  • Students will demonstrate the ability to distinguish between legal and ethical issues.
  • Students will demonstrate an understanding of ethical responsibilities in both academic and business environments.

Current Curriculum Map